At about that time, we received an inquiry from National Public Radio: "Would we care to be an affiliate station?" The conversation around the station went something like this: "Will they give us any free equipment?" When it was discovered that a free computer printer and an audio feed from Washington (via low-fidelity phone lines) would be provided, a reluctant "yes" was spoken over the telephone to someone in Washington. The next week, a phone company person showed up and said "Where do you want to audio pair?", and we said "Oh, back in the back somewhere". A huge printer showed up at our doorstep about the same time, and it was placed on a shelf to gather dust for a few years.
NPR then informed us of an innovative
way to bring the Washington programs into Santa Cruz: Via Satellite
downlink! Problem was, we didn't have any such thing. And where
would we get one? NPR suggested a $12,000 model which they would
be happy to send us, upon receipt of our check. Thanks but no
thanks. We did have an alternative idea: Use a "backyard"
dish to bring in the programming. The folks at NPR told us it
would not work, that you needed the big deluxe model. We decided
that we would do it cheap or not at all. Bill Goldsmith (Wild
Bill recently from KPIG) was working at KLM Electronics in Morgan
Hill, where they happened to manufacture backyard dishes. We bought
one from him, and proceeded to set it up on the roof of the KUSP
studios.
Amazingly enough, it worked. Not that we had any idea what
we would do with such a thing. We soon found out.
The Big Sur coast was the other primary area of concern, as there was no local radio service there, and KUSP was supposed to reach into the valleys and ridges. The same high ridges and steep valleys that made Big Sur such a spectacular place to visit or live also blocked the KUSP signal, so we set about to install translators in two areas: The Big Sur Valley and South Coast and also Palo Colorado Canyon. Both proved to be a challenge beyond expectations!
As usual, nothing happens on schedule. Translator construction is no exception. Summer turns to fall, fall turns to winter, roads turn to mud. Nothing unusual about that. Someone forgot to tell the brave vonunteer crew about what Poison Oak does in the winter months: It becomes hard to see, the leaves fall off. It retains it potency. Lloyd Jones (the Hillside's owner) is immune. The KUSP volunteers are not. It rains. It rains some more. It's muddy. It's real muddy. And cold. And the Poison Oak is invisible.

After a few years, we modified the translator so the signal could be heard all up and down the South Coast, to 105.9 and 250 watts. A new transmit antenna and translator amplifier make a world of difference.
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