Product Search

Example 2
Example 3

Product Search
- by Category

by Product ID

Product Presentation
- Item
- Item Details
- Item Details - Sizing
Add-to-Cart confirmation
Checkout Pipeline
- Login
- Cart Review
- Shipping Info
- Payment Info
- Order Confirmation
- 'Tell-a-Friend'
Account Information
Marketing
- Magazine
- Fabric Story
  - example Fabric Detail
- ZoZa Staff
- Zen Marketing
  - M.C. Comment
Back Office
- Catalog Management
  - one
  - two
  - three
- Order Management
  - one
  - two
  - three
  - four
- Sales Tracking
  - one
  - two
- Inventory
  - one
  - Two
- Email Tools
  - one
  - browse
  - search
Summary

Originally the Zieglers did not want any search capabilities on the site - as they pointed out "...the old BR catalogs didn't have an index so why would the site have search? We want a totally different experience..."

That idea got lost.

We used a combination of Verity and Dynamo/Oracle to provide product search capabilities.

We initially split Search into two metaphors - Category search and Product Characteristic search.

Category search (also called "hierarchical search" in-house) was actually a dynamic 'drill-down' tool with a Verity backend.

Product Characteristic search was the typical "Shirt/Blue/Mens" keyword search.

We dropped the Product Characteristic search pretty quickly, replacing it with a Product ID search.

The Product ID Search allowed return, or 'replenishment' shoppers to quickly find a favorite item. (Recall that the on-line Catalog shots moved around as per the requests of the Merchants/Zieglers.) When we started using print catalogs Product ID Search was labeled 'Catalog Search.'

Verity was loaded by Java/JDBC programs which extracted product information from our Oracle database tables.